Client Profile
This Fortune50 premier communications holding company has a powerful array of network resources that includes North America’s fastest mobile broadband network. They are a leading provider of wireless, Wi-Fi, high speed internet, voice and cloud-based services.
The Opportunity
When the client sought out Optimé for help, they identified opportunity to drive their engagement, learning, selling skills and speed to productivity of New Account Executives in the Wireless Division – Business Markets Group.
Our Solution
Business Sales Leadership Development Program (BSLDP)
Our Approach
Diagnostic of current sales onboarding program, selling process, customer value proposition and ongoing needs assessment of sales competency gaps at new Account Executive level. Design of customized sales development curriculum and competitive, application-based training to build advanced communication, selling, prospecting and presentation skills. Program delivery to onboard New Account Executives in the Wireless Division. Retained to review and improve the existing selling curriculum to incorporate best practices from other industries.
Results delivered
- Helped lower the attrition rate of new college hire AE v/s Field AE.
- Strong participant engagement and alignment achieving (95+% Top 2 Box Scores) in the post training survey.
- Contract extended to review and improve the existing selling curriculum and incorporate best practices from other industries.
